Category: Digital Marketing

What is Yelp and how should I use it?

Location-based services or LBS platforms like Yelp, FourSquare, GoWalla, and Facebook Places are all the rage among marketers these days. Between social media, mobile and local, there is great potential for marketers to deliver incredibly accurate and measurable marketing campaigns with a minimal amount of effort. and budget. However,...

15 great ways kids can enjoy the beach

For adults, the beaches are ideal for sunbathing, surfing and swimming, but for children it is more than that. For children it is a completely different world. On the beaches, they have all the freedom to use their imagination and increase the spectrum of their thinking. Here they can...

How To Make Money Online – SEO Guide For Beginners

Now, let’s get straight to the topic at hand, “How to make money online.” And we are not only concerned with how to make money, but also with how we do it over and over again. In internet marketing, the first 3-9 months are the hardest, repeating and expanding...

Content strategy for social media marketing

Imagine that social media is a lot like an in-person social party hosted by your local chamber of commerce. There are quite a few people there and you know that in order to successfully navigate this party, you will have to engage in some face-to-face conversations with the potentially...

Say it with roses: the importance of color

In Western culture, there is no flower more full of romance than the rose. There are a thousand romantic quotes related to this flower. Christopher Marlowe, William Shakespeare, Gertrude Stein, all were driven to put into words humanity’s relationship with the rose. I think my personal favorite is John...

The definition of sales: definition of professional selling

Before defining the professional sale. Let’s look at some of the related professions. Below are some definitions of professions / occupations that relate to professional selling from Wikipedia: Marketing It is defined as a continuous process of planning and executing the marketing mix (Product, Price, Place, Promotion) of products,...

What is a pingback and should I approve it?

Pings happen. When you are running a website using blogging software, you automatically access a special posting alert system. You will get pings. In blogging, a ping is a special signal emitted by blog publishing software to notify other servers when your blog content is updated. This is better...

Using the Law of Attraction in Your Affiliate Marketing Business

Affiliate marketing has become the most fashionable form of marketing in the last decade. The most common people who have recently lost their jobs or cannot find employment are making a lot of cash through this multi-billion dollar industry. For those who still don’t know what affiliate marketing is,...

Common Social Media Marketing Mistakes

Most likely, the person reading this now has Facebook, Twitter, or Instagram. Social media surrounds our world, but some companies still think of social media as an afterthought. Any digital marketing company will tell you that your business can thrive with the right social media marketing strategies. About 20...