Earn money in the honeymoon tourism market

Do you own a travel site or want to become one? The honeymoon tourism market should be one of its next targets. Why?

The US honeymoon tourism market alone generates about $13 billion in business a year. And if that’s not enough, here’s something else that should excite you. By 2012, the US market is expected to skyrocket to $23 billion annually. That’s right, it will almost double in a very short time. The world scene is very big.

However, before you drop what you’re doing and attack this profitable and expanding market in the travel industry, you need to educate yourself. If you’re like most people, you think a honeymoon couple is between the ages of 18 and 20, just married, and going to Hawaii on their parents’ pennies. That is not like that. The demographics and psychographics of newlyweds have changed over the years.

If you don’t know your goal, you won’t make a good profit in the honeymoon tourism market. So what has changed? One thing is the status of the jobs. Over the past 20 years, women have increasingly entered the workforce and are holding higher positions than ever before. The economy has also changed.

Nowadays, it is very common for couples to have demanding careers. It’s gotten harder to just walk away for a couple of weeks. Choosing to break with tradition and fly immediately after the wedding, many couples go on their honeymoon at a later time.

The bottom line is that the main objective for those who participate in honeymoon tourism has changed in the last two decades. Here is a little nugget from my book on how to profit from honeymoon tourism. Young married couples are the least likely to honeymoon.

I’ve already given you a top honeymoon spot, Hawaii, but do you know the other top honeymoon destinations in the world? Sure, there are plenty of unofficial “lists,” but the ones in my book are real: over 6,000 power brokers surveyed. Actually, in a recent report (one is done every year), Hawaii was not the top honeymoon destination.

There are many profits in the honeymoon tourism market. The only question is whether you want it or not.