The Google Sandbox effect: does it exist?

Google’s sandbox effect. Wow, what’s all that about? What does it mean? What is it? If you’re new to all this lightweight jargon, read on and find out what it’s all about. Some say it’s just a theory and it doesn’t really exist. Here I will do my best to give the facts as I see them, and ultimately you can decide whether you believe the Google sandbox effect is a theory or reality.

Ok, let’s start with a basic definition of this phrase. This simply describes the situation where a new website, or a website that changes owners frequently, is placed in a temporary waiting state, i.e. in the actual sandbox, until it is deemed fit by Google itself. for classification. Some who support this theory say that a website can be in this waiting state for up to a year or so, while those who oppose the theory say that this is simply due to the time it takes for Google to calculate the Page Rank of the website. in question or that it is simply an algorithmic effect.

Some also believe that this sandbox effect is a measure taken by Google to prevent websites from abusing search engine optimization or SEO methods, and then Google bans them only to repeat the process under a new name. of website.

Does the Google sandbox effect really exist or is it just a theory? Well, if you search the internet for answers, you’ll find some excellent arguments both for and against the idea, since most of the information you read will make sense to both sides of the fence.

For example, if Google puts new or rebranded websites on hold, causing a delay in the actual website’s page ranking, this action would give the search engine credibility. In other words, Google doesn’t just give any Tom, Dick or Harry a quick and easy page rank, no, they have to work for it and prove themselves. And of course the opposite would be true: if Google were to automatically and quickly accept those new sites in a matter of days or weeks, you would surely lose credibility and whatever website you have, don’t worry, because you’ll still get a top ranking. page immediately, regardless of what work you have or have not done for it.

Hopefully, you can see that both arguments are fair and possible and that no one, it seems, has yet come forward to claim that they have absolute proof either way.

If you were to do your own research on this topic, you would also find mixed opinions and very often strong frustration. After all, we’re talking about a business here and the need to make money to survive, especially if your website is your only income.

Some people have reported that they waited up to a year for their website to go live, while others say that they have waited only two or three months, so the waiting period can vary, although while you wait, of course, you won’t know. Earn money. Interestingly, some say there is a way around this so-called sandbox effect and it always comes down to the same common sense principle. Build a slow but steady stream of links sensibly instead of blatant self-promotion. However, that is a topic on its own and really deserves a whole separate article.

An interesting point here is that not even Google itself has openly admitted or denied the existence of the so-called sandbox.

While all types of new sites can be placed in the Google sandbox, the problem seems to occur much more frequently on new websites seeking rankings for highly competitive keywords and keyword phrases. If the sandbox exists, all sites are likely to be given a short or long stay in the sandbox, but those websites looking to rank for keywords that are in high demand will likely have a much longer duration in the sandbox simply due to massive competition for the specific keyword.

On the other hand, websites using non-competitive keywords may not even be included in this sandbox simply because it doesn’t make sense since there is no competition.

The title of this article and my original thought was whether Google Sandbox exists or not. You won’t find conclusive evidence by any means for this idea, although I have to say, as with so many others, that there is certainly some “force” that seems to keep a new or renowned website out of the spotlight for a period of time. . I don’t know exactly what that force is and I don’t know if it’s Google or some kind of embedded computer algorithm. The fact is, yes, for most websites they don’t see the light of day for quite some time, several months in fact.

After this, remember that you can certainly undertake tasks like the ones briefly mentioned above in the hope of getting ranked on the page sooner rather than later.