Category: Digital Marketing

The Five Elements of Persuasion: The Core of Storytelling

Storytelling is using narratives and stories to share and capitalize on the knowledge of others. This is how others define storytelling. What do you think explains why it is useful and important especially in the world of business and sales? In communication, storytelling has a great advantage because it...

The Bo and other long wooden staff martial arts weapons

Besides rocks, one of the most basic weapons throughout human history in most cultures has been the long wooden stick. This makes sense since sticks were always available in the woods or could be easily made. Asian martial arts turned the long wooden staff into an art form, as...

VLOOKUP and HLOOKUP Functions in Microsoft Excel

One of the most efficient and simplest methods of referencing an existing database or collection of data is through the VLOOKUP, HLOOKUP, or LOOKUP functions. The VLOOKUP and HLOOKUP functions are similar and therefore have the same strengths and weaknesses. The LOOKUP function has two forms (vector and matrix)...

Top 10 Marketing Concepts for Small Business Marketing

Over the past decade, more and more people are being laid off, downsized or tired of their corporate jobs and starting the journey as small business owners. Unfortunately, most new small business owners don’t consider their marketing plans or strategies. There are many marketing concepts for small business marketing...

Get a high Page Rank in Google

Google is among the leading search engines on the World Wide Web. Most users on the Internet prefer to use Google as their main search engine than all the others put together. For this reason, it has become imperative that your web address, site, blog, or article rank as...

A Brief Digital Video Phone Quick Installation Guide

So you decided to buy a digital video phone? You will definitely not be disappointed. Do you want to start enjoying your digital phone service and start talking to your loved ones as if you were talking to them face to face? Then start by reviewing the contents of...

The impact of COVID-19 on search and SEO trends

For the past two months, the entire SEO community has been talking about the latest COVID-19 pandemic outbreak and its impact on organic traffic and performance. It has been seen that there has been a significant drop in the organic performance of websites in different verticals. And at the...

How to host a live event online

Due to technological advances in social media platforms, it is now easier than ever to host a live event. In fact, with just one click, you can do it from the comfort of your office, or even while traveling in a car and speak directly with the people who...